Category Archives: Prepress

In this category ImageSmith discusses common problems and tips you may encounter as you prepare your digital files for print.

Using Templates to Design – Print, Promo Products & Signs

  Trade show booths, converted envelopes, coffee mugs, die cut folders, POS displays, folded mailpieces… what first step do all these design projects share? In each case, you will want to ask for a template from your printer before you … Continue reading

Posted in Bindery, Design, Prepress, Print, Promotional Products, Signs, Wide Format | Tagged , , , , , , , , , , , , , , | Comments Off

Print Surprise: Optical Illusions at the Press

    Optical illusions – where the perceived reality of a viewed object is different than the actual physical attributes being viewed – are interesting phenomena. Occasionally an unintended illusion will pop up in the print work here at our … Continue reading

Posted in Design, Graphic Design, Paper, Prepress, Print, Psychology, Uncategorized | Tagged , , , , , , , , , | Comments Off

Quick InDesign Tip: Discover the Story Editor

  Many InDesign users may primarily work on image heavy, single page documents such as flyers, office stationary, business cards, posters or ads. But if you have ever found yourself in charge of laying out significant amounts of text for … Continue reading

Posted in Design, Graphic Design, Prepress, Print | Tagged , , , , , , , , , , , , , | Comments Off

Color, Balance and Emphasis: An Infographic on How Graphics Work

Any size business can take advantage of custom infographics to better communicate and attract interest. Any process or idea you would like to explain to potential customers can be illustrated with eye-catching graphics. Talk to your printer about creating your … Continue reading

Posted in Design, Graphic Design, Prepress, Print, Promotions, Small Business | Tagged , , , , , , , , | Comments Off

The New Yorker at 90: The Art of Great Cover Art

It’s easy to love The New Yorker. Their editorials, criticism, opinion, reporting, poetry, and celebrated cartoons have consistently set a gold standard of excellence for publishing.  The venerable magazine is celebrating 90 years of groundbreaking, respected coverage of much more … Continue reading

Posted in Design, Graphic Design, Prepress, Print | Tagged , , , , , , , , | Comments Off

PhotoShop Makes it Easy to Quickly Straighten a Scan or Photo

    If you begin work with a raw photograph or scan, chances are the image will be off-kilter – maybe just a little bit crooked, maybe a lot. Here’s an easy fix to straighten your image that does not … Continue reading

Posted in Design, Graphic Design, Photography, Prepress | Tagged , , , , , , , | Comments Off