Category Archives: Nonprofits & Charitable Giving

Print and Direct Mail Still Drive Integrated Marketing

Just like fashion or the weather, trends in marketing tend to be cyclical – a decade or more ago the old chorus of “Print is Dead” was being sung by many in marketing looking toward the future. The excitement over … Continue reading

Posted in Database Management, Integrated Marketing, Mail, Nonprofits & Charitable Giving, Paper, Print, Small Business, Uncategorized | Leave a comment

Nonprofits, Charities Face Challenges of New Tax Law – Will Direct Mail Come to the Rescue?

The new tax law passed by Congress in December 2017 has charitable fundraisers and nonprofits from the local level to the international level concerned. According to some estimates, the changes will potentially drain from $16 billion to $24 billion from … Continue reading

Posted in Integrated Marketing, Nonprofits & Charitable Giving, Promotions, Small Business, Social Media, Uncategorized, Web | Tagged , , , , , , , , , , , | Comments Off