Category Archives: Web

Category for blog posts pertaining the world wide web and internet marketing.

15 Years of Rapid Change for the World of Print

Today ImageSmith surprised me with a little celebration for my 15th anniversary with the company and a very generous gift of a brand new iPad. Our discussion at the gathering centered around the changes in our business over the past … Continue reading

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There’s Something About Paper. Or, about that pdf diploma…

We love technology – the instantaneous flow of information and data, the interconnectedness of people who would never otherwise meet, the crowd-sourcing of digital solutions. In our line of work, we have marveled at the seismic shift in the ease … Continue reading

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Your ROI from Social Media Marketing

At the end of the day, the bottom line with any form of marketing is ROI – what return do we expect for the time, money and resources spent on the investment. In the realm of social media, the ROI … Continue reading

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What is DotNetNuke or DNN?

DotNetNuke – now DNN – is free software that is installed on an internet hosting account which is used to develop and maintain web applications and websites. A properly configured DNN website provides companies a way to manage their website … Continue reading

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Using HTML Entities for Special Characters

At ImageSmith, we develop for a Content Management System (CMS) called DotNetNuke. This allows our clients to easily make text and image changes with a simple login. Usually the only type of content that needs to be added or updated … Continue reading

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Web Safe Fonts and the Current State of Internet Typography

Traditionally, when designing a website only certain fonts were available for use. These fonts earned the title “web safe fonts” because these fonts were installed on almost everyone’s computer. So back in the day, web designers and developers were limited … Continue reading

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How to Handle Spam and Email Scams

There is nothing more frustrating than a full inbox, especially when most of the emails are unsolicited spam from shysters overseas. Often times they will send professional looking emails, acting as a professional representative of a reputable company. For instance, … Continue reading

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How To Optimize Pictures For Your Website

What Is Image Optimization? When you take a digital picture, the file size of the picture depends on the camera. Most cameras and smart phones produce high quality pictures and the file size tends to exceed 2 megabytes (Mb), and … Continue reading

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Embedding Videos In Your DotNetNuke Website

Adding Video to Your Website Adding a YouTube video to your website is unbelievably easy. In fact, all the big players in the internet video market provide embed code so that website owners and bloggers can add video to their … Continue reading

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QR Codes: Your Vital Link Between Print & Web

If you haven’t heard of or seen them yet, you must be trying to ignore them! QR – or Quick Response – codes have begun popping up everywhere (I’ve noticed them on package labeling in Wal-Mart so they have definitely … Continue reading

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